What is the name of your business?

Black Love Is Our Power

TBE: Name

Antonio Gaffney

TBE: How long has your business been open?

3 months

TBE: What is the mission statement of your business?

Defeat Self-Hate – Engender Black Unity – Celebrate Black Culture

TBE: How did you get your idea or concept for the business?

I got the idea from the fact a lot of black people struggle with self-love, self-esteem, etc and it reflects in the way they treat other people. So my hope is to combat that by helping to change the hearts of our people.

TBE: How many employees?

1 (for now)

TBE: What service(s) or product(s) do you offer/manufacture?

I operate a blog that provides content that speaks to black progress as well as an Ecommerce website where I sell clothing and accessories that help deliver the message that ‘Black Love Is Our Power.

TBE: What’re your company’s goals?

My goal is to change the minds and hearts of our people so that we can unite because we have to understand that if we want better for us we have to do it on our own. We can wait on “Equality for All” or for legislations to change in our favor. We can only do this by uniting together and loving each other. I also eventually want to hold/host networking events where black business join together in efforts to create opportunities for the less fortunate.

TBE: What is unique about your business?

This business is unique because it starts with the solicitation of Self-Love so that we can rebuild our minds that will allow of to rebuild our communities.

TBE: What are your responsibilities as the business owner?

An operator of the blog/e-commerce website. Product distribution. Email marketing. Advertising.

TBE: What made you choose this type of business?

The internet is the best way to reach our people because most of the negativity we see is online via social media. Meeting them there gives me a chance to show them that they can do/be different.

TBE: Does your company help the community where it is located?

I don’t have a physical location, however, I endeavor to eventually host networking events where we collectively join together with goals of improving our communities

TBE: Have you ever turned down a client/customer? If so, why?


TBE: If you had one piece of advice to someone just starting out, what would it be?

I’m just starting out myself, so I don’t have it all figured out. But one thing I would say to anyone just starting out is don’t quit. Regardless of what happens, DONT QUIT.

TBE: What are some strategies you use for working with an unhappy customer?

You can reach any unhappy customer by just sincerely listening to their concerns, apologizing for any misunderstandings should their be any, accommodate them as best as possible, and ensure there is understanding going forward.

TBE: Where would you like to be in 3 years?

I would like to have started a scholarship fund that is awarded every quarter. I would like to have collaborated with other black businesses on efforts of creating opportunities for the less fortunate. And I would like to have created an app that also benefits our communities in some aspect.

TBE: What would your previous employers say about you?

My previous employer would say that I’m the most punctual person you ever met. That I am a people person. That I am kind and can get along with anyone. They would also say that I put my best foot forward for anything that I’m passionate about.

TBE: When you were a kid what did you want to be when you grew up?

I didn’t even know.

TBE: What was your first business idea and what did you do with it?

I’m new to this realm of entrepreneurship. I didn’t always have a plan. I just recently got to point where I wanted more out of life.

TBE: What do you wish you knew before you started your first business?

I’m not even sure. I’m not business oriented. I’m learning as I go. Ask me again in a year.

TBE: What did you learn from the worst boss you ever had?

I’ve learned that you have to balance leniency and sternness.

TBE: What has being a business owner taught you?

I will know at some point. Just starting out.

TBE: Is there anything that you would like to add?

Thank you for the opportunity to be apart of your network. It’s truly appreciated

Want to see more from God’s Masterpiece?

IG – @blackloveisourpower
Twitter – @blkluvisourpwr
Facebook Page – @blackloveisourpower

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